Posted on

A Caricature is Worth 1,000 Threads

Lyn Marsteller's Mother

This image of my mother was created at a party in the late 1950s. The hosts supplied various media and scrap paper (this piece of paper has notes from a garden club meeting on the other side). Painted in watercolors and crayon, my mother placed it in the discard pile when downsizing to move to a condo.

I “saved” this image, framed it and hung it over my sewing desk, where she has kept an amused and stylish eye on my miles and miles of stitches in both clothing and in creating the prototypes of the Purse Perfector. It was my mother and her mother who taught me to sew at age 5 and sewing has remained an art, a passion, and a fascination for me for decades.

In fact, it is because of my mother’s instruction and encouragement of my sewing that led to the creation of the Purse Perfector. Sewing had allowed me to create new clothes on my modest salary as a nonprofit development professional for decades, striving to apply the couture techniques I admired in designer clothing but could not afford.

When I made the first dozen prototypes of the Purse Perfector as a solution to the un-managed mess in every handbag I used while traveling in Europe in September 2001, my mother was eager to see my hand-tailored solution to purse organization, whether for use as a travel purse organizer or as a daily purse organizer in women’s handbags nationwide.

As one of my biggest cheerleaders for the success of Purse Perfector, she was thrilled when I received the utility patent for my invention (her father was an attorney, as is my husband). Unfortunately, my quest for an American manufacturer to produce my handbag organizer was not successful until two years after her death.

In 2009, my friend and sewing teacher Sandra Betzina, introduced me to a San Francisco-based manufacturer and within months, hundreds of friends, relatives and strangers were using this American-made purse organizer on a daily basis.

I’d have to say that a thread – a theme – runs through my life. My grandmother taught my mother to sew and they both taught me to sew, encouraging me to learn more. In turn, I met Sandra and continued to my interest in molding cloth and stitches into garments and ultimately, to construct the Purse Perfector.

My mother’s smiling image near my sewing machine always reminds me that it all starts with one stitch. And I’m grateful to have had those hands help guide my stitches.

Happy Mother’s Day!





Posted on

Our Thanks to Military and Families

America means a great deal to us here at Purse Perfector.

That’s why we choose to make our purse organizers in the United States.

And it’s why we’re proud to support our military and their families with free shipping to any APO site. No promotion code is necessary.

This isn’t a special deal for Veterans Day — it’s an everyday standing offer. Think of it as our small way of saying thanks for your service to our great country. On this holiday and every other day of the year, we salute you.

Posted on 2 Comments

Celebrate America Today – Buy Something Made in the USA

Happy Fourth of July, everyone! We love this day because we love America. And that’s why our Purse Perfector handbag organizers are all made in the USA.

Our business philosophy is simple: Use good durable fabric and make the Purse Perfector in America (San Francisco), be as green as possible and provide the best, most adaptable purse organizer available. This way of doing business put us on the map — the ABC World News Tonight “Made In America” map, that is. It’s an interactive, coast-to-coast list of products made in the US.

So our patriotic challenge to you today is: Celebrate America’s independence by supporting American-made products. Buy one!

Of course, we’d love it if you’d buy a Purse Perfector. Shop now through July 8 and save 20% off your order with coupon code PARADISE on any medium size Berry, Sand, or Aqua Purse Perfector. (Our version of the “Red, White, and Blue”)

But we’d also be thrilled if you’d buy any quality product made by Americans. We curate a Pinterest board of Made in the USA products we like — here’s a small selection of items you might want to check out today.


Zansus Purses

Zansus is a collection of fashionable, artistic, designer purses made from “upcycled” materials in the USA.

cinda b

Made right here in the USA , cinda b offers stylish bags and accessories that complement your active lifestyle.

Black Halo

Hot, celeb-worthy fashion designed by Laurel Berman and made in LA–“a conscious decision by both Berman and Black Halo Partner Sean Pattison to ensure each garment meets the brand’s highest standard of quality.”

Not Your Daughter’s Jeans

NYDJ is the original slimming jean, designed with a superior fit that makes women look and feel amazing–and made in America.

Happy 4th, and happy shopping!

Posted on

Where Are Your Gifts Coming From This Year?

We’ve talked about this before and we’ll probably talk about it again. The fact is, we can’t hide how proud we are to have all of our Purse Perfectors made right here in America.

You know what, though? Being “Made in America” is more than just about pride, it’s about jobs. Spending even just a small portion of your holiday gifts on Made in America products can have a impact on the growth of jobs within the US.

That’s why we’re thrilled to have made the 2011 ABC Made in America Christmas Gift List. This list provides a great list of products all Made in America. All you have do is click on the links, make a few purchases and your part is done.  ABC states:

The average American will spend $704 on holiday gifts and goodies this year, totaling more than $465 billion, the National Retail Federation estimates. If that money was spent entirely on US made products it would create 4.6 million jobs. But it doesn’t even have to be that big. If each of us spent just $64 on American made goods during our holiday shopping, the result would be 200,000 new jobs.

So, the question of the day (or should we say season?) is are you in?  We are–100%. Let others know what your favorite Made in America products are by leaving a comment below.